>>> The method behind my design process.
Design Theory
I govern my design aesthetic and process under the harmony of: PRINCIPLE - PURPOSE - PATTERN
PRINCIPLE is the guideline for how to arrange visual elements. PURPOSE is the core goal or message the design is trying to express. PATTERN is the repeating unit that creates visual rhythm, unity, and structure, transforming the plain into something engaging.
PRINCIPLE + PATTERN = something that is enticing. PRINCIPLE + PURPOSE = a snooze fest. PATTERN + PURPOSE = something that is conceptual. Add a little chaos to a conceptual design and you just might be pleasantly surprised at the outcome.
PARADISE resides smack dab in the middle of Principle, Pattern & Purpose.
>>> How do I rate my skills?
My Skill Set
Coding
Design Tools
Overall Proficiency
>>> Why choose JamesHeilman.com?
My Process
It’s hard to figure out where to start when you are looking for a good, affordable designer, especially if you are a small business wanting to build your brand. I can work with you to create a solution that looks great, resonates YOU and your business, and helps your business to grow. I am super excited to help creative small businesses like photographers, boutiques, shops, designers, & restaurants showcase your business and promote your business by creating websites and graphics that actually work for you. Your website and graphic design needs should connect with the right people, feel authentic, and add to your business instead of take away from it.
I like to think that I am different than a lot of other designers because I am focused on customer service, and I like to get to know you first, then ask a lot of questions so that I can know your thoughts, your ideas, your vision, your aesthetic, and what it is you are needing. Your time is valuable and it is my promise to maintain constant communication and be completely transparent. Every client needs something different and unique, and I am more than glad to help you.
Step 1: Consultation
If you are local, lets grab a drink and meet up to chat. If you are not, I can reach out to you and we can chat over the phone or via zoom, etc. This will be the time for you to share everything with me about your specific vision. I will ask a lot of questions so that I get all the information that I need to bring your vision to life.
Step 2: Construction
After chatting with you, I will get to work with the actual design process. I will keep you updated every step of the way. I will be communicating with you a lot and rigorous design, re-design, development, front end & back end work, troubleshooting, and editing will be taking place during this step.
Step 3: Refinement
During this last step, I go through everything with a fine tooth comb, making sure all the fine details are flawless. After getting your final stamp approval before turning your project over to you, I will also help train you so that if your website needs any updates, you will not be left completely in the dark after successful go live.
>>> You have questions, I have the answers.
Frequently Asked Questions
What design services do you offer?
I offer Graphic Design services, Branding services, & Web Design services.
How much are your services?
My prices are based on my value and what I believe my services are worth and are subject to change at any time I feel like my worth is more.
WordPress Websites - From $500 depending on complexity.
WordPress E-Commerce Websites - From $800 depending on complexity
Flyers - $50
Invitations - $50
Brochures - Trifold layout front and back - $150
Newsletters - $25 per page
Business Cards - $40
Logo Design - from $100 depending on complexity, concepts, and revisions.
Branding Package - [full logo suite (primary, secondary, tertiary), expanded color codes and typography rules, basic brand style guide pdf, brand voice guidelines, business cards, social media post, story, and banner] - $1200
Catalog Design - $50 per page
Magazine Cover - $175
Album Cover - $150
Tattoo Design - from $75 depending on scale and complexity of the design
Posters - from $150 depending on complexity of the design
Book Cover Design - from $150 depending on stock photos, custom illustrations, and formats (e-book, audiobook, paperback wrap)
Product Packaging - from $200 depending on complexity and custom boxes
Restaurant Menu - $175 (up to 2 pages front and back)
Store Signs - $75 (decals and Vinyl Banner), $130 (standard storefront sign)
Social Media Banners/Advertisements - $75
What content management system do you use?
WordPress allows me to build, manage, publish web pages and posts using a visual dashboard without writing code for every single page. It powers over 40% of all websites on the internet
Will my website work across all platforms?
Your website will be a fully responsive website that works on tablets, cell phones, laptops, and any size computer screen.
How much of my time do you need?
I will communicate with you heavily during the initial stages and consult. As often as you reach out to me, I will be right here for you to answer any questions and to give you updates and details on your project.
Excluding your fee, are there any other outside fees that I need to plan for?
You must pay for your domain name ($10 - $20 per year). Yyourbusiness.com is basically your "street address" online. Many all-in-one website builders give you the first year for free.
You must pay for web hosting (from $3 up to $100 per month). This pays for the remote computer servers that store your website files and stream them to visitors. For basic sites, shared hosting ($3–$10/month) is plenty. If your site grows to thousands of daily visitors, you may eventually need a Virtual Private Server (VPS) ($20–$60/month).
E-commerce Capabilities (+$20 to $100+ / month): To securely accept credit cards and manage an online inventory, you will need premium plans.
SSL Security Certificate ($0 to $100 / year): This activates the padlock icon next to your URL. Almost all major web hosts and site builders now provide this completely free, but verify your provider does not charge extra for it. It . It proves a website's identity and enables a secure, encrypted HTTPS connection between the site and a user's web browser, protecting sensitive data like passwords and credit card numbers from being stolen.
Professional Email: Having an address like info@yourbusiness.com usually requires a paid email productivity suite like Microsoft 365.
Will I be able to update/edit my website after go-live?
I am happy to offer training so that you can update your website, especially if you are an e-commerce business. I will also refer you to EXTREMELY HELPFUL YouTube videos that walk you through step by step on how to update your website.
Do you offer hosting?
I do not offer hosting. I can refer you to some excellent, cost effective hosting platforms for your hosting needs.
How do we communicate?
Please feel free to reach out to me anytime using the contact forms on this website. If you are a client, feel free to contact me on my cell, email, and social media. My line of communication is always open. Text is probably the easiest way to reach me.
How do I send you information I would like for you to include in my project and in what format do I send it?
Please send pictures, images (jpeg, png, svg) and photos (.raw if possible, if not, jpeg is fine) to my email address. Please send any informational text in .pdf format.
How will I receive my project and what type of files will I receive?
Your project will be delivered to your email address that I have on file. You will receive very high quality and high resolution files (png, jpeg, tiff) along with scalable print and vector formats (AI, EPS, PDF, SVG).
Regarding your website, you will own the domain, content, and coding. You will also be designated as the website primary administrator which will give you full control of the content management system.
How do I know I am choosing the right designer?
You know you chose the right graphic/web designer when their portfolio matches your needs, they ask deep questions about your business goals rather than just talking about themselves, and they follow a clear, collaborative revision process. They also give you full administrative access and ownership of your website once completed.
They have a strategic mindset: They focus on solving your business problem and reaching your target audience, not just making things look pretty.
They are clear communicators: They listen well, explain concepts simply, and set transparent terms for timelines, costs, and deliverables.
Good chemistry is evident: Working together feels like a smooth partnership instead of a constant struggle.
They are detailed focused: They pay attention to the small details including grammar, spelling, all of the things that an inexperienced designer may miss.
If you are interested, hit me up! I am eager to learn about your project, your vision, and your expectations. I would love to tell you about my design process in detail. Reach out! We will talk soon.
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100% Customer Satisfaction.
